This website was a joint project between Kanaly Design and Harvest PR. Thanks to Harvest for bringing us on board. Phillip Dillon and I hammered out the design while also bringing in Simon Goetz to assist with some of the creative writing. I’m quite fond of our little sayings we created, like, “Think you have a black belt in pearate?” and others like, “Reach out and touch a PEAR”, “Become one with the pear”, and “We’d sing an ode to pears but our mouths are full.” Silly sayings? Yes. But fun and creative, nonetheless.

AMS was and still is a crucial component for this website. They did all of the back-end, host the site, management of email campaign and assist me in monthly updates. Without them, we couldn’t have created such a great product.

This website features a chef recognition program to promote the use of pears in restaurant menus. The project was developed by Harvest PR for their client, the Pear Bureau Northwest.

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